In this episode we talk with Dorothy Gray about how she used blogging and live streaming to connect with her customers and share her boutiques purpose. In this day and age the open market has many different way reach your audience. But still many struggle reaching their target market difficult would be a bit of an understatement. […]
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In This Episode: Our special guest, Tara Jefferson, talks about subscription boxes and why it’s important for you as boutiquers to get in them. Why she and her self-care box are the subscription box for you. We talk about the how to get into a subscription box. We also talk about what to expect from […]
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In This Episode: With the advent of social media, we have found new and innovative ways to create products. We also have new ways of marketing these products. However, with new and creative social media platform popping up every day, almost, does one decided which social media outlet is right for them? Your host Akilah […]
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In This Episode: We’ve got something special for you. Our guest LaNée Javet is the “Mogul Motivator”. She will give you the tips you need to make yourself a mogul. We discuss the true definition of a mogul, the mindset of a mogul, and the steps needed to make you the mogul you want […]
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In This Episode: So you have a great idea or a great product? Now you need to find who you and your brand should target. How do you do that? From white collar to blue collar, from hi class fashion to hipster chic, and from upscale business to anime otaku everyone has a niche in […]
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We’ve all heard of people heading the Magic Show in Vegas, Accessories Show in NY, the Atlanta and Dallas marts and many other tradeshows around the country to find wholesalers and products for their boutiques. But who really knows where to go and what to do when you get there. When I first started working […]
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In this episode I walk through all of the great things you can learn from looking at your website traffic and how it can help you boost the sales for your online boutique. Using free tools like Google Analytics and Google Webmaster Tools can help you get a handle on what’s working and what’s not […]
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In this episode I talk to Dave Conrey of Fresh Rags.com about ways to sell your products. Dave has written a great eBook, “Maker’s Dozen: 12 Alternatives for Selling Handmade Goods Online” . In this interview we discuss some of the top online selling sites, selling through social media, and how to make your products […]
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Starting a business can be stressful and overwelming especially in retail where it feels like everyone is doing the same thing. In today’s episode we talk to Raven Robinson about Taking Actions with your online boutique and moving away from research overwhelm. Often when we start a new business we spend a lot researching, looking, and […]
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Many people are told drop shipping can be a great option to start your online boutique retail business, but they don’t give all of the details, this to look out floor, or what kind of online stores does drop shipping make sense for. In this episode I discuss the God, Bad, and Ugly of using a drop […]
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