When it comes to online entrepreneurship, particularly in the realm of selling courses, content is king. And no one exemplifies this better than Alex Hormozi. With a following that boasts 1.5 million subscribes on YouTube, 1.5 M on Instagram, and 736K followers on Tik Tok. But to go with those massive followers number he also has…
- 1400 videos on youtube
- 1400 post on IG (and some have probably been cleaned up and deleted)
- 570+ podcast episode
- and this is his 2nd best-selling book (another form of content 😉 )
I did a tiktok today about some of these numbers https://www.tiktok.com/@akilah_girlgetvisible/video/7269839139187543339?is_from_webapp=1&sender_device=pc&web_id=7141032045614499371. You’ll see He’s not just preaching about content creation; he’s practicing it consistently and successfully.
If you were around this weekend you’ve probably heard about Alex Hormozi’s launch event for his latest book $100M Leads book. He broke the internet with a 2hr webinar (I mean Live launch LOL) that had over 200K people on live, continues to get thousands of views on Youtube, and has sold thousands of books within hours.
This was an amazing event to watch as a fellow entrepreneur but even more important I wanted to take a look at the content he created that got him to these numbers,
Leveraging Content Creation in Your Course Business
One major lesson we can learn from Alex Hormozi is the importance of creating sustainable, long-lasting content that leaves a footprint in your niche market. This isn’t about quick wins or overnight success stories; it’s about laying down solid foundations for years and steadily building upon them.
Alex didn’t start with an army of staff members or affiliates promoting his brand. He began with one video, one post, one podcast episode at a time – proving that you don’t need a large team or massive budget to start making waves in your industry.
Consistency Over Quantity in Creating More Content
The second takeaway from Hormozi’s strategy is prioritizing consistency over quantity when it comes to publishing thought leadership content across various platforms – from Instagram posts to podcast episodes.
While having a large volume of material can certainly help boost visibility and engagement rates, what truly sets successful entrepreneurs apart is their commitment to regularly updating their channels with fresh insights and valuable information for their audience.
For instance, instead of obsessing over posting every single day on Instagram or cranking out daily YouTube videos (which could quickly lead to burnout), focus more on delivering high-quality posts/videos/podcasts consistently every week or month depending on your schedule.
Using Technology To Boost Content Creation
In today’s digital era where everyone seems pressed for time due to numerous commitments both professionally and personally- creating engaging content consistently may seem daunting but here’s where technology steps in!
As an online entrepreneur myself who started without any significant team support- I understand how challenging juggling different tasks could be! That’s why I developed SEO Assist- Software that aims at helping individuals like you create top-notch content effortlessly!
Whether you’re just starting out as an online entrepreneur selling courses like me or looking forward to expanding your business further – SEO Assist will act as your virtual team member assisting you throughout the process!
With these strategies in mind coupled with the right tools such as SEO Assist- Software – you’ll soon see how much easier it becomes to get people engaged through compelling quality-driven consistent content while also achieving growth milestones akin to those seen by successful entrepreneurs like Alex Hormozi!
So why wait? Start today! Begin by trying out my software now which will surely assist you in creating more engaging content while also ensuring they are optimized for search engines thereby reaching larger audiences effectively!
Watch the full Tik Tok Here:
@akilah_girlgetvisible #greenscreen the #alexhormozi launch took over the internet this weekend. Everyone is racing about what he did in the launch but i wanted to look at what did he do to get to this point of such a big launch #contentcreators #businessblogger #businesscoach #contentstrategy #entrepreneurlessons #biztalk #founderstory #growthmarketing ♬ original sound – Akilah Thompkins-Robinson